If your messaging feels unclear.
If selling feels forced.
If people show interest--but don't act.
Low engagement.
Inconsistent response.
Marketing works—but not as well as it should
.
These are rarely execution problems.
They’re clarity or creative problems.
When your message is clear
– Marketing feels simpler
– Sales feel more natural
– Engagement becomes easier to sustain
Clarity doesn’t just improve communications and creative. It improves everything else.
Welcome.
I'm Chris and I help solopreneurs, businesses, and nonprofits clarify their brand, messaging, and direction—so marketing communication becomes easier, more effective, and sustainable over time.
No jargon. No hype. Just clarity, alignment and creative execution.
Experience
20+ years. Fortune 100, Fortune Global 500, new and emerging brands. Agencies and independents. I've done the work. It's my passion.




Learn more
My work focuses on
– Clear thinking for your brand's strategy, messaging and creative
– Making sure your brand and creative work together
– Making your message easier to understand
– Helping people quickly grasp your value
– Creating consistency across marketing and sales
– Helping your brand look and sound like itself, everywhere
– Making your brand easier to recognize, consider and trust
This is about attracting the right people—not prodding or pushing harder.
Case Studies
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